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What's The Value of Flybuys Points?

Flybuys points are worth 0.5 cents each when redeemed with Coles or Flybuys Travel and up to 1.5 cents in value when transferred to Virgin Australia.
Last Updated: 02-20-2024

Flybuys points offer the best value when they are transferred to Virgin Australia and redeemed for First and Business Class flights. Points can also be used at checkout with Coles and for travel through the Flybuys Travel portal.

Flybuys points value

Flybuys Points are worth 0.5 cents each when redeemed at checkout and when used towards travel through Flybuys Travel. Points can also be transferred to Virgin Australia Velocity which can give your points values of up to 1.5 cents or more.

Here's our valuations for Flybuys points:

Redemption option Flybuys points value (in cents)
Transferring points to partners 1 - 1.5
Redeeming points at checkout 0.5
Redeeming points towards Flybuys Travel 0.5

How to calculate Flybuys points value

The value of Flybuys Rewards points can vary depending on how they are redeemed. You can calculate the value of Flybuys points by dividing the cash cost of your redemption by the amount of points required.

Flybuys Points Value = Cash Cost of Redemption Γ· Points Required.

If you want to easily calculate the value of your points, jump to our Flybuys Redemption Value Calculator.

Ways to redeem Flybuys points

Flybuys points will typically have the best value when transferred to Virgin Australia Velocity. You can also get standard value out of them when redeemed at checkout with Coles or for travel through Flybuys travel.

Redeeming points at checkout with Coles

Flybuys points can be redeemed in-store at checkout with Coles and several other retailers. Every 2,000 Flybuys points you redeem is worth an instant $10 off your Coles Supermarket shop which gives your points a value of 0.5 cents each.

Here's where you can redeem Flybuys points:

  • Coles
  • Coles Express
  • Kmart
  • Target
  • Officeworks
  • mycar
  • LiquorLand
  • First Choice Liquor Market

Redeeming points with Flybuys Travel

Flybuys points can be used to book travel through Flybuys travel. Every 200 Flybuys points you redeem is worth $1 in travel credit to cover the cost of flights and hotels.

This means that redeeming your points through Flybuys Travel will offer the same 0.5 cents per point as redeeming in-store with Coles.

Transferring points to Virgin Australia

Flybuys points can be transferred to Virgin Australia at a rate of 1,000 Flybuys points for 500 Velocity points. This provides the best value for Flybuys points as you'll be able to transfer points and redeem them for flights with Virgin Australia and partner airlines.

As an example, let's look at a booking between Sydney and Perth. A one-way flight in Business Class would cost you 35,000 Velocity Points plus $30.75 in taxes.

(You could also pay 40,800 points and cover the taxes, but that will take away from the value of your points.)

The cheapest Business Class flight for the same date is $1,229 one-way.

If you wanted to use Flybuys points for this redemption, you would need to transfer 71,000 Flybuys points to Virgin Australia Velocity. This would give you a total of 35,500 Velocity Points since the transfer ratio is 2:1.

Overall, this means that you would be redeeming 71,000 Flybuys points for a $1,229 Business Class ticket. This would give your Flybuys points a value of 1.73 cents each.

This is significantly more than the $355 in value you would get out of redeeming 71,000 points at checkout with Coles or through Flybuys travel.

Don't care much for Business Class? You can still get great value in Economy too!

Looking at the same dates, you can book a one-way economy flight for 17,800 points plus $30.75 in taxes and fees (or 23,100 points if you wanted to avoid paying out any cash).

The cash cost of the flight is $259 one-way.

This flight would require you to transfer 35,600 Flybuys points to your Virgin Australia Velocity account in order to get 17,800 Velocity points.

So you would be redeeming 35,600 Flybuys points to cover $228.25 (remember there's $30.75 in taxes/fees) which would give your points a value of 0.64 cents each.

It's not as much as Business Class, but it's still more than you would get redeeming in-store with Coles or through Flybuys Travel.

Gift cards

Flybuys points can be redeemed for gift cards starting at 6,000 points for a $30 gift card. This gives your points the standard value of 0.5 cents per point.

Gift card options include BCF, Coles, Kmart, Target, and more.

Merchandise

Flybuys points can be redeemed for merchandise in the Rewards Store. The value you get will depend on the average retail price of the item you're looking at compared to how many Flybuys points are required. You can use the Flybuys Redemption Value Calculator to calculate how much your points will be worth for any merchandise redemption.

Calculator: Convert Flybuys points to dollars

Use the Flybuys Points Value Calculator to determine the average cash value of points when redeemed at check-out with Coles and for travel. This will give you an idea of how much your Flybuys points are worth.

Flybuys Points Value Calculator

Enter any amount of Flybuys points to calculate the dollar value.
Points
Redemption option Average dollar value
Transferring points to partners $ - $
Redeeming points at checkout $
Redeeming points towards Flybuys Travel $

Flybuys redemption value calculator

Use our Flybuys Redemption Value Calculator to determine the cash value of a redemption based on the cost in cash versus the cost in Flybuys points. This tool is useful when trying to decide whether a redemption is worth it.

Cost of Redemption In Cash
Enter how much the redemption would cost you if you paid cash.
$
Cost of Redemption In Points
Enter how much the redemption would cost you in Flybuys points along with any taxes, fees, or additional cash cost you would have to pay.
Flybuys Points
Points
Taxes/Fees
$
Redemption Value
This is how much your points are worth based on the values entered above.
- Cents Per Point

Credit cards that earn Flybuys points

The easiest way to earn Flybuys points is by using Cole's Flybuys credit cards. These credit cards can earn you anywhere from 0.5 to as much as 3 Flybuys points per $1 spent. Here are the credit cards they offer:

Credit Card Benefits
Coles Rewards Mastercard
Coles Rewards Mastercard
  • Earn 2 Flybuys points per $1 spent up to and including $3,000 in each statement period, then 1X thereafter.
  • As a Coles Rewards member, earn 1 additional Flybuys point per $1 spent when you scan your Flybuys Card for a total of 3 points per $1 spent using the Coles Rewards Mastercard.
  • No International Transaction Fee On Purchases.
  • Complimentary Purchase Insurance.
  • $99 annual fee.
Coles No Annual Fee Mastercard
Coles No Annual Fee Mastercard
  • Earn 1 Flybuys point per $2 spent on eligible purchases.
  • Complimentary Purchase Insurance.
  • $0 annual fee.
Coles Low Rate Mastercard
Coles Low Rate Mastercard
  • Earn 1 Flybuys point for every $2 on purchases at Coles supermarkets.
  • Complimentary Purchase Insurance.
  • $58 annual fee.

FAQ

What are Flybuys Points?

Flybuys Points is a rewards currency that is primarily earned spending at Coles and Wesfarmers brands. They can be used for discounts, travel, and merchandise.

How do you earn Flybuys Points?

Flybuys Points can be earned spending at Coles and Wesfarmers brands as a Flybuys member. Points can also be earned using Flybuys credit cards, spending with retail partners, and by transferring points from other programs to Flybuys.

How many Flybuys Points do you earn per dollar spent?

You'll earn 1 Flybuys Point per $1 spent with most Coles and Wesfarmers brands. Some retailers may offer more or less depending on the promotion.

Do Flybuys Points expire?

Yes. Flybuys Points will expire if you have not earned or redeemed a single point within 12 consecutive months.

What are Flybuys Dollars?

Flybuys Points can be converted into Flybuys Dollars at a rate of 2,000 points for $10. Those dollars can then be used to take money off your shopping bill.

How much is a Flybuys Point worth?

1 Flybuys Point is equal to $0.005. You can redeem 2,000 points for a $10 discount.

How much is 5,000 Flybuys Points worth?

At a rate of $0.005 cents per point, 5,000 Flybuys Points is equal to $25 in value.

How much is 1 million Flybuys Points worth?

At a rate of $0.005 cents per point, 1 million Flybuys Points is equal to $5,000 in value.

How many Flybuys Points do you need for $1 in value?

200 Flybuys Points is equal to $1 in cash value.

Can you transfer Flybuys Points?

Yes. You can transfer Flybuys Points to Virgin Australia Velocity at a rate of 2,000 Flybuys Points for 1,000 Velocity Points.

Is it worth transferring Flybuys Points to Velocity?

Yes. Transferring points to Velocity can give your Flybuys Points upwards of 1.5 cents each in value when it comes to redeeming towards airfare with Virgin Australia.

Does Flybuys offer a credit card?

Yes. You can earn Flybuys Points on day-to-day spending a Coles Mastercard. Points can also be earned through NAB Rewards and Citi Rewards credit cards via point transfers to your Flybuys account.

What is the best credit card for Flybuys Points?

The Coles Rewards Mastercard is the best option for earning Flybuys Points on everyday spend.