Sephora Rewards Points

Get the details on earning and redeeming Sephora Rewards Points. Calculate total points earned based on spend and the dollar value of points when redeemed.

Sephora is a French multinational retailer based out of Paris, France. They have over 2,600 stores across 34 countries worldwide in which about 430 of those stores being located in North America. The Sephora Beauty Insiders program is a free to join program that is available to those in the United States and Canada.

Sephora Credit Cards

Sephora credit cards earn an excellent 4% back spending with Sephora and grants access to several exclusive benefits. If you shop at Sephora frequently, it could be worth picking up a card in order to maximize your rewards when spending with them.

Earns 4% back spending in-store or online directly with Sephora and 1% back on everything else. Card grants access to exclusive cardmember-only offers and comes with basic Visa benefits. No annual fee.
Earns 4% back spending in-store or online directly with Sephora. Store card with no network meaning it can't be used outside of Sephora. Card grants access to exclusive cardmember-only offers. No annual fee.

Sephora Status Levels

Sephora has three status levels: Beauty Insider, VIB, and Rouge. Your status level in the Sephora Beauty Insider program is based on how much you spend on Sephora merchandise throughout the year. Once you earn a certain status level in the program, it is good for the calendar year in which you qualified and the following calendar year. You'll need to re-qualify for status every year.

Beauty Insider Status

When you sign up for a free Sephora Beauty Insider account, you'll have Beauty Insider status. This level offers a bunch of benefits to start, so I would highly recommend signing up if you plan on making purchases with Sephora even if it's just a few times per year.

Here are the benefits that comes with being a Beauty Insider member:

  • Ability to earn Beauty Insider Cash
  • 10% off at two Seasonal Savings Events per year
  • Free standard shipping with $50 minimum purchase
  • $15 off savings offer (end of year)
  • Free birthday gift
  • Sample rewards
  • 2x points during multiplier events
  • Option to redeem points for discounts, sweepstakes, services, and more

VIB (Very Important Beauty)

In order to achieve Very Important Beauty status, you'll need to spend $350 on Sephora merchandise during the calendar year. Once you obtain status, you'll be able to enjoy the following benefits:

  • 15% off at two Seasonal Savings Events per year
  • Free standard shipping with $35 minimum purchase
  • $20 off savings offer (end of year)
  • Exclusive gifts
  • 3x points during multiplier events
  • Remaining benefits of Beauty Insider Status


In order to achieve the highest status of Rouge, you'll need to spend $1,000 on Sephora merchandise during the calendar year. Once you obtain status, you'll be able to enjoy the following benefits:

  • 20% off at two Seasonal Savings Events per year
  • Free standard shipping with no minimum purchase
  • $25 off savings offer (end of year)
  • Rouge Reward
    • Exchange 2500 points for $100 off your purchase
  • 4x points during multiplier events
  • Exclusive events
  • First access to products
  • Remaining benefits of VIB status
sephora status levels

Earning Sephora Rewards Points

As a Sephora Beauty Insider members, you'll earn 1 Sephora Rewards Point per US$1 or CA$1 spent on Sephora merchandise. This includes merchandise purchased at:

  • Sephora retail stores
  • Sephora's located inside JCPenney stores (U.S. only)
  • Sephora merchandise purchased at

Sephora Points Earning Calculator

Use the Sephora Points Earning Calculator to estimate how many Sephora Points you can earn purchasing Sephora merchandise. You can also specify your Sephora status level in the program if you want to factor in a Point Multiplier Event.

Sephora Spend

Enter how much you spend on Sephora merchandise.
Base Spend

Point Multiplier Events

If you want to see how much you can earn during a point multiplier event, you can select your status here and it will factor in the 2x, 3x, or 4x point multiplier you would earn.

Sephora Rewards Points Earned

The table below lists the amount of points you could earn and the cash value of those points based on what you entered in the sections above.
Sephora Rewards Points 0 Points
Sephora Point Multiplier Event 0 Points
Total Points Earned 0 Points ($0 Avg Value)

Sephora Points Expiration

Sephora Rewards Points will expire when you have not engaged in point activity for 12 months or more. In order to keep your account active, you'll want to make sure you're adding points to your account either through purchase, redemptions for Rewards, or using the Birthday Gift benefit.

Redeeming Sephora Rewards Points

Sephora Rewards Points have an average value of 2 cents each. As a Sephora Beauty Insider member, you can redeem points towards:

  • Cash off purchases
  • Sephora Rewards Bazaar
  • Meet & Greets, Trips & More
  • Select Services
  • Sweepstakes

Sephora Points Value Calculator

Use the Sephora Points Value Calculator to calculate the dollar value of Sephora Rewards Points based on redemption. The value you get out of items in the Bazaar will vary depending on the retail price. If you want the exact point value of your Sephora Rewards Points on an item out of the Bazaar and you know the cost in points and retail cost in cash, you can use the Points and Miles Cash Value Calculator.

Sephora Points Value Calculator

Enter any amount of points to see the average cash value.
Rouge Reward
2,500pts = $100 | 4 cents
Cash Off Purchases
500pts = $10 | 2 cents
sephora bazaar
Use your Sephora Rewards Points to make purchases from the Bazaar.

Cash Off Purchases

The simplest redemption of Sephora Rewards Points will be applying them towards your purchases made in-store or online. You can redeem 500 points for $10 in Beauty Insider Cash which will give your points a value of 2 cents each. In order to use Beauty Insider Cash your purchase must be $10 or greater and it can only be redeemed once per transaction on qualifying purchases.

You'll have the option to use Beauty Insider Cash in-store or online at checkout. It can also be used towards purchases made in the Sephora Rewards Bazaar.

Sephora Rewards Bazaar

The Sephora Rewards Bazaar is an online store in which Sephora offers Rewards in exchange for a various amount of points ranging from 50 points to 100,000 points. Offers in the Bazaar are for a limited time, while supplies last, and provided on a first-come, first-served basis. The value that you get out of rewards in the Bazaar will vary. There's usually some solid options to choose from that can get you some great value out of your points.

If you make a rewards purchase that cost 750 points or more, you will not be required to make a merchandise purchases and you'll receive free standard shipping. Do note that rewards redeemed for more than 750 points without a merchandise purchase are not eligible for free samples and cannot be used in conjunction with other promo codes or discounts at checkout.

Rouge Reward

Sephora Beauty Insider members with Rouge status will be able to redeem Sephora Rewards Points for a Rouge Reward. This is a redemption of 2,500 Beauty Insider points for a $100 reward which gives your points a value of 4 cents each which is double the normal redemption value.

Rouge Rewards can be used online or in-store for the purchase of merchandise only in the country where the Rouge Reward was purchased. These rewards expire 90 days after the date of the confirmation email. Rouge Rewards cannot be towards e-gift cards, gift cards, a FLASH Shipping subscription, a Play! subscription, taxes or shipping.

Sephora Credit Card Rewards

If you own the Sephora Visa Card or Sephora Credit Card, you'll earn Sephora Credit Card Rewards. These rewards are separate from the Sephora Rewards you earn in the Beauty Insider program meaning that credit card rewards are in addition to your Beauty Insider Points.

Sephora Credit Card Rewards are added up at the end of every billing cycle and converted into one Sephora Credit Card Reward that you can use towards purchases made in-store or online directly with Sephora.

Do note that Sephora Inside JCPenney purchases and Sephora purchases made on with the Sephora Visa Card will earn at the non-category rate of 1% since it's tied to the VISA network. The Sephora Credit Card (aka Sephora Store Card) can only be used in-store or online directly with Sephora and cannot be used at Sephora Inside JCPenney or on for Sephora merchandise since it has no network.

sephora rakuten
Don't forget to use cash back or rewards portals when shopping online with Sephora!

Useful Resources & Links

Bank of America® Customized Cash Rewards credit card
Bank of America® Customized Cash Rewards Credit Card
Best Card For Online Shopping
The Bank of America Customized Cash Rewards credit card is one of the best no-annual fee credit cards for online shopping. Earn 3% cash back on up to $2,500 in spending per quarter when you choose Online Shopping as your custom category. No Expiration on rewards!
Check out all the top picks for best rewards cards from our partners along with current intro bonuses for signing up!
Remove the guess work and find out which cards have a chance to offer you the best return based on your monthly or yearly spend across up to 20 different categories.
Unsure of what type of rewards card you're looking for? Use CardMatch™ to get matched with offers, which may include special and/or qualified offers, on cards you're more likely to qualify for. You never know what great offers you might receive!
Love shopping online? If so, did you know that you can earn additional cash back and other rewards using cash back portals? Don't leave easy money on the table!


How do points work at Sephora?

Sephora Rewards Points are earned when you spend money on Sephora brand merchandise in-store or online with Sephora, at Sephora in JCPenney stores, or on Sephora merchandise on Earned points can then be redeemed towards purchases made with Sephora.

How many Sephora Points is $100?

If you're at Rouge level, 2,500 points is worth $100. If you're no a Sephora Rouge member, 5,000 points is worth $100.

What is the Sephora Rewards Bazaar?

The Bazaar is an online store in which Sephora offers Rewards in exchange for a various amount of points ranging from 50 to 100,000 points.

Do you need the Sephora credit card to earn Sephora Rewards Points?

No. Sephora Credit Card Rewards and Sephora Beauty Insider Rewards Points are totally separate programs. You can earn both together to maximize your earnings with Sephora.

Do Sephora Points expire?

Yes. Sephora Points expire after 12 months of not earning any rewards.

What can you use Sephora Points towards?

Sephora Points can be used for cash off purchases in-store and online and for purchases within the Sephora Rewards Bazaar which includes merchandise, Meet & Greets, select services at Sephora, and sweepstakes.

How much are Sephora Points worth?

Sephora Points are worth 2 cents each when redeemed for cash off purchases. If you're a Rouge member, you can redeem 2,500 points for $100 Rouge Reward which will give your points a value of 4 cents each.

Updated 2020-02-18 By Robert Flowers III

Support The Site

If you find the site helpful, the best you can do is share this site with friends and family. Of course... you can share it with total strangers as well. Anything helps!

You can help support this site by using our Amazon link. Any qualifying purchase you make through our link will earn us some money and it is greatly appreciated if you do.

🇺🇸 US🇨🇦 CA🇬🇧 UK🇦🇺 AU